Panama Black Weekend, September 2017

Panama’s Black Friday 2017, a commercial event organized by Panama’s Tourism Authority (ATP), will take place in September, called Panama Black Weekend 2017, as opposed to the traditional month of November.

Why?

Gustavo Him, head of Panama’s Tourism Authority (ATP), explained that, “The change of Panama’s Black Friday date to September is because September is a historically slow month for trade and tourism, during which purchase behavior needs to be stimulated via offers, in an effort to avoid saturating December, which is traditionally busy due to holiday shopping.”

The measure was agreed on by the stores that make up the 11 shopping centers affiliated with the Panamanian Association of Shopping Centers.